The massive spread of fake news has been identified as a major global risk and has been alleged to influence elections and threaten democracies. Communication, cognitive, social, and computer scientists are engaged in efforts to study the complex causes for the viral diffusion of digital misinformation and to develop solutions, while search and social media platforms are beginning to deploy countermeasures. However, to date, these efforts have been mainly informed by anecdotal evidence rather than systematic data. Here we analyze 14 million messages spreading 400 thousand claims on Twitter during and following the 2016 U.S. presidential campaign and election. We find evidence that social bots play a key role in the spread of fake news. Accounts that actively spread misinformation are significantly more likely to be bots. Automated accounts are particularly active in the early spreading phases of viral claims, and tend to target influential users. Humans are vulnerable to this manipulation, retweeting bots who post false news. Successful sources of false and biased claims are heavily supported by social bots. These results suggests that curbing social bots may be an effective strategy for mitigating the spread of online misinformation.
The spread of fake news by social bots
Chengcheng Shao, Giovanni Luca Ciampaglia, Onur Varol, Alessandro Flammini, Filippo Menczer